NVR NUDE Jewellery - Help Launch the first Collection

Fashion
Calgary

C$1,700

C$1.7K
11%
 
Funded Of C$15,000 Goal
11% Raised
Fashion Category
For Profit Type
31 Days Time left

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Thank you so much for supporting us! We'll share our progress and news with you!
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Thumbnail of: HAND WRITTEN THANK YOU CARD

HAND WRITTEN THANK YOU CARD

HAND WRITTEN THANK YOU CARD

Pledge: C$15.00
Thank you so much for helping NVR NUDE's first collection get out into the world. Expect a hand-written thank-you card in the mail! BONUS REWARD — Your name will be entered into a draw to win a piece from our new collection!
Thank you so much for helping NVR NUDE's first collection get out into the world. Expect a hand-written thank-you card in the mail! BONUS REWARD — Your name will be entered into a draw to win a piece from our new collection!
Pledge: C$15.00
Estimated Delivery: 2020-09-18
1 of 100 Boosted
Thumbnail of: SOCIAL SHOUT OUT

SOCIAL SHOUT OUT

SOCIAL SHOUT OUT

Pledge: C$15.00
Thank you so much for your contribution! With this reward we'll send out a thank you post on the social media platform of your choosing (Instagram or Facebook) with your name/handle (or, if you prefer, "Anonymous" and your general location). Thank you so much! BONUS REWARD — Your name will be entered into a draw to win a piece from our new collection!
Thank you so much for your contribution! With this reward we'll send out a thank you post on the social media platform of your choosing (Instagram or Facebook) with your name/handle (or, if you prefer, "Anonymous" and your general location). Thank you so much! BONUS REWARD — Your name will be entered into a draw to win a piece from our new collection!
Pledge: C$15.00
Estimated Delivery: 2020-08-31
0 of 100 Boosted
Thumbnail of: VIRTUAL HUG, KISS, OR HIGH FIVE

VIRTUAL HUG, KISS, OR HIGH FIVE

VIRTUAL HUG, KISS, OR HIGH FIVE

Pledge: C$15.00
You're awesome! Thank you for your support! We truly can't do this without you. Choose from a big fat virtual hug, a loud kiss on the cheek, or on an on-point high five! We'll send out a thank you post on the social media platform of your choosing (Instagram or Facebook) with your name/handle (or if you prefer, "Anonymous") with the appropriate emoji next to it. Thank you so much! BONUS REWARD — Your name will be entered into a draw to win a piece from our new collection!
You're awesome! Thank you for your support! We truly can't do this without you. Choose from a big fat virtual hug, a loud kiss on the cheek, or on an on-point high five! We'll send out a thank you post on the social media platform of your choosing (Instagram or Facebook) with your name/handle (or if you prefer, "Anonymous") with the appropriate emoji next to it. Thank you so much! BONUS REWARD — Your name will be entered into a draw to win a piece from our new collection!
Pledge: C$15.00
Estimated Delivery: 2020-08-31
0 of 100 Boosted
Thumbnail of: ASK US ANYTHING

ASK US ANYTHING

ASK US ANYTHING

Pledge: C$25.00
Thank you for your support! Do you have an interest or passion for jewellery or a specific jewellery process? Want to learn about what it takes to run a small business or how to launch your art career? Interested in learning more about international art opportunities, how to find them, and how to get funding for them?! We'd love to chat with you! In exchange for your contribution, this reward offers a 30-minute virtual or on the phone mentorship or Q+A session with Kelsey — our founder and head designer. BONUS REWARD — Your name will be entered into a draw to win a piece from our new collection!
Thank you for your support! Do you have an interest or passion for jewellery or a specific jewellery process? Want to learn about what it takes to run a small business or how to launch your art career? Interested in learning more about international art opportunities, how to find them, and how to get funding for them?! We'd love to chat with you! In exchange for your contribution, this reward offers a 30-minute virtual or on the phone mentorship or Q+A session with Kelsey — our founder and head designer. BONUS REWARD — Your name will be entered into a draw to win a piece from our new collection!
Pledge: C$25.00
Estimated Delivery: 2020-08-31
0 of 10 Boosted
Thumbnail of: GET OUR STUDIO PLAYLIST

GET OUR STUDIO PLAYLIST

GET OUR STUDIO PLAYLIST

Pledge: C$25.00
Thank you for your support! Want to hear what we're playing in the studio?! We've curated an awesome playlist just for you! Expect a shared list through Spotify! Please note, that this reward is only available to users of Spotify. Don't worry, it's free to signup! https://www.spotify.com/ca-en/ BONUS REWARD — Your name will be entered into a draw to win a piece from our new collection!
Thank you for your support! Want to hear what we're playing in the studio?! We've curated an awesome playlist just for you! Expect a shared list through Spotify! Please note, that this reward is only available to users of Spotify. Don't worry, it's free to signup! https://www.spotify.com/ca-en/ BONUS REWARD — Your name will be entered into a draw to win a piece from our new collection!
Pledge: C$25.00
Estimated Delivery: 2020-08-31
1 of 100 Boosted
Thumbnail of: THANK YOU TRIBUTE

THANK YOU TRIBUTE

THANK YOU TRIBUTE

Pledge: C$25.00
Thank you so much! We truly appreciate your support. We will create a special page on our website to list and celebrate all of our amazing contributors who helped to enable this project. Next to your name, you can choose to have a hyperlink to your business, social handle, nothing, or, if you prefer, "Anonymous". Thank you so much! BONUS REWARD — Your name will be entered into a draw to win a piece from our new collection!
Thank you so much! We truly appreciate your support. We will create a special page on our website to list and celebrate all of our amazing contributors who helped to enable this project. Next to your name, you can choose to have a hyperlink to your business, social handle, nothing, or, if you prefer, "Anonymous". Thank you so much! BONUS REWARD — Your name will be entered into a draw to win a piece from our new collection!
Pledge: C$25.00
Estimated Delivery: 2020-08-31
0 of 1000 Boosted
Thumbnail of: STERLING SILVER AND PEARL RING

STERLING SILVER AND PEARL RING

STERLING SILVER AND PEARL RING

Pledge: C$75.00
CAMPAIGN EXCLUSIVE Thank you for your support! We are delighted to offer you this ring from our first collection at a special price. Soon to be a staple in your collection. Natural pearls snuggled up to solid silver squares. Size 5, 6, 7, 8, 9. BONUS REWARD — Your name will be entered into a draw to win a piece from our new collection!
CAMPAIGN EXCLUSIVE Thank you for your support! We are delighted to offer you this ring from our first collection at a special price. Soon to be a staple in your collection. Natural pearls snuggled up to solid silver squares. Size 5, 6, 7, 8, 9. BONUS REWARD — Your name will be entered into a draw to win a piece from our new collection!
Pledge: C$75.00
Estimated Delivery: 2020-10-31
0 of 100 Boosted
Thumbnail of: STERLING SILVER AND PEARL HOOPS

STERLING SILVER AND PEARL HOOPS

STERLING SILVER AND PEARL HOOPS

Pledge: C$85.00
CAMPAIGN EXCLUSIVE Thank you for your support! We are delighted to offer you these hoops from our first collection at a special price. A fresh take on the classic hoop earring. Natural pearls snuggled up to solid silver squares. BONUS REWARD — Your name will be entered into a draw to win a piece from our new collection!
CAMPAIGN EXCLUSIVE Thank you for your support! We are delighted to offer you these hoops from our first collection at a special price. A fresh take on the classic hoop earring. Natural pearls snuggled up to solid silver squares. BONUS REWARD — Your name will be entered into a draw to win a piece from our new collection!
Pledge: C$85.00
Estimated Delivery: 2020-10-31
0 of 100 Boosted
Thumbnail of: STERLING SILVER AND WHITE SAPPHIRE RING

STERLING SILVER AND WHITE SAPPHIRE RING

STERLING SILVER AND WHITE SAPPHIRE RING

Pledge: C$95.00
CAMPAIGN EXCLUSIVE Thank you for your support! We are delighted to offer you this ring from our first collection at a special price. Soon to be a stackable staple in your collection. Natural white sapphires snuggled up to tiny solid silver squares. Size 5, 6, 7, 8, 9. BONUS REWARD — Your name will be entered into a draw to win a piece from our new collection!
CAMPAIGN EXCLUSIVE Thank you for your support! We are delighted to offer you this ring from our first collection at a special price. Soon to be a stackable staple in your collection. Natural white sapphires snuggled up to tiny solid silver squares. Size 5, 6, 7, 8, 9. BONUS REWARD — Your name will be entered into a draw to win a piece from our new collection!
Pledge: C$95.00
Estimated Delivery: 2020-10-31
0 of 100 Boosted
Thumbnail of: STERLING SILVER AND WHITE SAPPHIRE HOOPS

STERLING SILVER AND WHITE SAPPHIRE HOOPS

STERLING SILVER AND WHITE SAPPHIRE HOOPS

Pledge: C$125.00
CAMPAIGN EXCLUSIVE Thank you for your support! We are delighted to offer you these hoops from our first collection at a special price. Natural white sapphires snuggled up to tiny solid silver squares. BONUS REWARD — Your name will be entered into a draw to win a piece from our new collection!
CAMPAIGN EXCLUSIVE Thank you for your support! We are delighted to offer you these hoops from our first collection at a special price. Natural white sapphires snuggled up to tiny solid silver squares. BONUS REWARD — Your name will be entered into a draw to win a piece from our new collection!
Pledge: C$125.00
Estimated Delivery: 2020-10-31
2 of 100 Boosted
Thumbnail of: WEAR YOUR NAME

WEAR YOUR NAME

WEAR YOUR NAME

Pledge: C$150.00
Thank you for your support! I promise to name a piece of jewellery from the new collection in your or a loved one's honour and will notify you when it goes live on the NVR NUDE website. BONUS REWARD — Your name will be entered into a draw to win a piece from our new collection!
Thank you for your support! I promise to name a piece of jewellery from the new collection in your or a loved one's honour and will notify you when it goes live on the NVR NUDE website. BONUS REWARD — Your name will be entered into a draw to win a piece from our new collection!
Pledge: C$150.00
Estimated Delivery: 2020-09-30
0 of 15 Boosted
Thumbnail of: HAND MADE JEWELLERY BOX

HAND MADE JEWELLERY BOX

HAND MADE JEWELLERY BOX

Pledge: C$300.00
Thank you so much for your support! What better way to keep your special jewellery pieces than a gorgeous handmade jewellery box?! While living in Italy, Kelsey (our founder and head designer) learnt the art of papermaking. She also came home with quite the collection of beautiful Florentine papers — of which you will have your choice in, for your special one of a kind jewellery box! Expect a beautiful handmade jewellery box delivered to your home. BONUS REWARD — Your name will be entered into a draw to win a piece from our new collection!
Thank you so much for your support! What better way to keep your special jewellery pieces than a gorgeous handmade jewellery box?! While living in Italy, Kelsey (our founder and head designer) learnt the art of papermaking. She also came home with quite the collection of beautiful Florentine papers — of which you will have your choice in, for your special one of a kind jewellery box! Expect a beautiful handmade jewellery box delivered to your home. BONUS REWARD — Your name will be entered into a draw to win a piece from our new collection!
Pledge: C$300.00
Estimated Delivery: 2020-10-31
0 of 10 Boosted
Thumbnail of: 14K GOLD AND DIAMOND RING

14K GOLD AND DIAMOND RING

14K GOLD AND DIAMOND RING

Pledge: C$395.00
CAMPAIGN EXCLUSIVE Thank you for your support! We are delighted to offer you this ring from our first collection at a special price. Soon to be a stackable staple in your collection. Natural diamond snuggled up to tiny solid gold squares. Your choice of white, yellow, or rose gold. Size 5, 6, 7, 8, 9. BONUS REWARD — Your name will be entered into a draw to win a piece from our new collection!
CAMPAIGN EXCLUSIVE Thank you for your support! We are delighted to offer you this ring from our first collection at a special price. Soon to be a stackable staple in your collection. Natural diamond snuggled up to tiny solid gold squares. Your choice of white, yellow, or rose gold. Size 5, 6, 7, 8, 9. BONUS REWARD — Your name will be entered into a draw to win a piece from our new collection!
Pledge: C$395.00
Estimated Delivery: 2020-10-31
0 of 100 Boosted
Thumbnail of: 14K GOLD AND PEARL RING

14K GOLD AND PEARL RING

14K GOLD AND PEARL RING

Pledge: C$495.00
CAMPAIGN EXCLUSIVE Thank you for your support! We are delighted to offer you this ring from our first collection at a special price. Soon to be a staple in your collection. Natural pearls snuggled up to solid gold squares. Your choice of white, yellow, or rose gold. Size 5, 6, 7, 8, 9. BONUS REWARD — Your name will be entered into a draw to win a piece from our new collection!
CAMPAIGN EXCLUSIVE Thank you for your support! We are delighted to offer you this ring from our first collection at a special price. Soon to be a staple in your collection. Natural pearls snuggled up to solid gold squares. Your choice of white, yellow, or rose gold. Size 5, 6, 7, 8, 9. BONUS REWARD — Your name will be entered into a draw to win a piece from our new collection!
Pledge: C$495.00
Estimated Delivery: 2020-10-31
0 of 100 Boosted
Thumbnail of: 14K GOLD AND DIAMOND HOOPS

14K GOLD AND DIAMOND HOOPS

14K GOLD AND DIAMOND HOOPS

Pledge: C$565.00
CAMPAIGN EXCLUSIVE Thank you for your support! We are delighted to offer you these hoops from our first collection at a special price. Natural diamond snuggled up to tiny solid gold squares. Your choice of white, yellow, or rose gold. BONUS REWARD — Your name will be entered into a draw to win a piece from our new collection!
CAMPAIGN EXCLUSIVE Thank you for your support! We are delighted to offer you these hoops from our first collection at a special price. Natural diamond snuggled up to tiny solid gold squares. Your choice of white, yellow, or rose gold. BONUS REWARD — Your name will be entered into a draw to win a piece from our new collection!
Pledge: C$565.00
Estimated Delivery: 2020-10-31
0 of 100 Boosted
Thumbnail of: 14K GOLD AND PEARL HOOPS

14K GOLD AND PEARL HOOPS

14K GOLD AND PEARL HOOPS

Pledge: C$625.00
CAMPAIGN EXCLUSIVE Thank you for your support! We are delighted to offer you these hoops from our first collection at a special price. A fresh take on the classic hoop earring. Natural pearls snuggled up to solid gold squares. Your choice of white, yellow, or rose gold. BONUS REWARD — Your name will be entered into a draw to win a piece from our new collection!
CAMPAIGN EXCLUSIVE Thank you for your support! We are delighted to offer you these hoops from our first collection at a special price. A fresh take on the classic hoop earring. Natural pearls snuggled up to solid gold squares. Your choice of white, yellow, or rose gold. BONUS REWARD — Your name will be entered into a draw to win a piece from our new collection!
Pledge: C$625.00
Estimated Delivery: 2020-10-31
0 of 100 Boosted
Thumbnail of: ONE OF A KIND RING

ONE OF A KIND RING

ONE OF A KIND RING

Pledge: C$650.00
Thank you so much for your support! Meet the Together Ring! This one of a kind ring beauty features two contrasting stones — pearl and geode. The stones are set in brushed sterling silver. The ring was hand-crafted through the processes of hand carving and lost wax casting. Elegantly imbalanced and comfortable to wear, this ring was designed to wear with your best dress or favourite pair of jeans. The rings' unique design was inspired by beauty between unusual pairs. Fits a US size 6.5. Due to the unique composition and material selection in this ring, it cannot be re-sized. However, if you're interested in a similar design, please head over to our BESPOKE DEPOSIT reward. BONUS REWARD — Your name will be entered into a draw to win a piece from our new collection!
Thank you so much for your support! Meet the Together Ring! This one of a kind ring beauty features two contrasting stones — pearl and geode. The stones are set in brushed sterling silver. The ring was hand-crafted through the processes of hand carving and lost wax casting. Elegantly imbalanced and comfortable to wear, this ring was designed to wear with your best dress or favourite pair of jeans. The rings' unique design was inspired by beauty between unusual pairs. Fits a US size 6.5. Due to the unique composition and material selection in this ring, it cannot be re-sized. However, if you're interested in a similar design, please head over to our BESPOKE DEPOSIT reward. BONUS REWARD — Your name will be entered into a draw to win a piece from our new collection!
Pledge: C$650.00
Estimated Delivery: 2020-08-14
0 of 1 Boosted
Thumbnail of: BESPOKE DEPOSIT

BESPOKE DEPOSIT

BESPOKE DEPOSIT

Pledge: C$1,500.00
Thank you for your support! If you have something to celebrate then this reward is for you! You will be working exclusively, one-on-one, with a Master Goldsmith to design a unique piece of jewellery that celebrates one of life's special moments — engagement, wedding, retirement, graduation, heirloom re-design, or a personal milestone. The process will begin with a consultation to discuss your vision, style, inspiration, and story. Then, together, we will brainstorm materials and various design directions. Once we have determined the design direction, you will receive a set of sketches showcasing various options from which we can develop a second round of revision sketches if necessary. Once you select your favourite design is when the real fun begins: Your design will be custom-built, bringing your ideas to life. Finally, you will be presented with your entirely unique piece, something that is certain to become a future family heirloom! To see examples of our work, visit https://nvrnude.com/bespoke-gallery/ PLEASE NOTE that this reward ONLY covers the deposit on this service. Depending on your design and material selections, additional charges may apply. BONUS REWARD — Your name will be entered into a draw to win a piece from our new collection!
Thank you for your support! If you have something to celebrate then this reward is for you! You will be working exclusively, one-on-one, with a Master Goldsmith to design a unique piece of jewellery that celebrates one of life's special moments — engagement, wedding, retirement, graduation, heirloom re-design, or a personal milestone. The process will begin with a consultation to discuss your vision, style, inspiration, and story. Then, together, we will brainstorm materials and various design directions. Once we have determined the design direction, you will receive a set of sketches showcasing various options from which we can develop a second round of revision sketches if necessary. Once you select your favourite design is when the real fun begins: Your design will be custom-built, bringing your ideas to life. Finally, you will be presented with your entirely unique piece, something that is certain to become a future family heirloom! To see examples of our work, visit https://nvrnude.com/bespoke-gallery/ PLEASE NOTE that this reward ONLY covers the deposit on this service. Depending on your design and material selections, additional charges may apply. BONUS REWARD — Your name will be entered into a draw to win a piece from our new collection!
Pledge: C$1,500.00
Estimated Delivery: 2020-12-18
0 of 15 Boosted
Thumbnail of: ONE OF A KIND RING

ONE OF A KIND RING

ONE OF A KIND RING

Pledge: C$1,500.00
Thank you so much for your support! Meet the Baja in Bloom Ring! A one of a kind statement ring that features two contrasting stones — turquoise and lab-created rubies. The ring was handcrafted through 3D milling, lost wax casting, and hand setting. The ring's design was inspired by the contrast between the brilliant blue of the sea and cacti blooms in Mexican Baja. On a family trip to the Mexican Baja a few years ago we got caught in a torrential downpour. We watched the arid landscape transform before our eyes into a lush and vibrant life force. Pops of hot pinks and oranges emerged from fresh greens, supported by an exhilarating backdrop of turquoise from the Sea of Cortez. Fits a US size 7. Due to the unique composition of this ring and its materials, it cannot be re-sized. However, if you're interested in a similar design, please head over to our BESPOKE DEPOSIT reward. BONUS REWARD — Your name will be entered into a draw to win a piece from our new collection!
Thank you so much for your support! Meet the Baja in Bloom Ring! A one of a kind statement ring that features two contrasting stones — turquoise and lab-created rubies. The ring was handcrafted through 3D milling, lost wax casting, and hand setting. The ring's design was inspired by the contrast between the brilliant blue of the sea and cacti blooms in Mexican Baja. On a family trip to the Mexican Baja a few years ago we got caught in a torrential downpour. We watched the arid landscape transform before our eyes into a lush and vibrant life force. Pops of hot pinks and oranges emerged from fresh greens, supported by an exhilarating backdrop of turquoise from the Sea of Cortez. Fits a US size 7. Due to the unique composition of this ring and its materials, it cannot be re-sized. However, if you're interested in a similar design, please head over to our BESPOKE DEPOSIT reward. BONUS REWARD — Your name will be entered into a draw to win a piece from our new collection!
Pledge: C$1,500.00
Estimated Delivery: 2020-08-14
0 of 1 Boosted
Thumbnail of: ONE OF A KIND RING

ONE OF A KIND RING

ONE OF A KIND RING

Pledge: C$1,700.00
Thank you so much for your support! Turquoise, pearls, gold, oh my! This one of a kind, statement ring features turquoise and pink topaz. The stones are set at different heights in high polished sterling silver. The ring was crafted through the processes of hand carving, lost wax casting, and hand fabrication. Fits a US size 7.5. Due to the unique composition of this ring and its materials, it cannot be re-sized. However, if you're interested in a similar design, please head over to our BESPOKE DEPOSIT reward. BONUS REWARD — Your name will be entered into a draw to win a piece from our new collection!
Thank you so much for your support! Turquoise, pearls, gold, oh my! This one of a kind, statement ring features turquoise and pink topaz. The stones are set at different heights in high polished sterling silver. The ring was crafted through the processes of hand carving, lost wax casting, and hand fabrication. Fits a US size 7.5. Due to the unique composition of this ring and its materials, it cannot be re-sized. However, if you're interested in a similar design, please head over to our BESPOKE DEPOSIT reward. BONUS REWARD — Your name will be entered into a draw to win a piece from our new collection!
Pledge: C$1,700.00
Estimated Delivery: 2020-08-14
0 of 1 Boosted

Campaign Description

NVR NUDE is a new line of fun, fresh, flirtatious, fine jewellery inspired by adventure, classic patterns, blue skies, and the joy of savouring the simple sensuous delights that surround us. Our pieces are built to affirm individuality while complimenting our customers’ inherent beauty. NVR NUDE is designed and produced by Kelsey Merkeley and her contracted team of Canadian Master Goldsmiths and Manufacturers. This ATB BoostR campaign has been created to help cover the costs associated with producing and launching the first NVR NUDE jewellery collection. This campaign invites you to support NVR NUDE by simply giving or choosing from one of our rewards. It also offers the unique opportunity to pre-order from a special selection of NVR NUDE's first collection before it launches (please note, as a small token of appreciation we are able to offer discretionary pricing to campaign supporters which will not be available on the NVR NUDE website). Launching a fine jewellery brand involves many serious startup costs and any support (big or small) helps so much. Thank you!

A Letter from Us to You

Thank you for stopping by and for your interest in our campaign! We hope that you are safe and keeping well during this challenging time.

I'd like to take this opportunity to introduce myself. My name is Kelsey Merkeley and I am the Founder and Designer behind the soon to be (officially) launched, Calgary based fine jewellery company, NVR NUDE.

In my professional life, people call me a goldsmith, a designer, a production manager, and a creative director. I like to think of myself as the technician turning your unique stories into beautiful products.

To date, the focus of my jewellery practice has been on creating custom jewellery for private clients. I did a soft launch of NVR NUDE in early 2019 to test interest in the brand and its aesthetic. Today, I am absolutely delighted to announce the reason for creating this campaign – NVR NUDE is expanding to include not only bespoke jewellery products but a made to order collection as well, and we need your help to do it!

Any amount of support you can give (big or small) is truly appreciated. Whether it be dollars and cents, a shout out on social media, or a like or follow on one of our social accounts, we thank you for your helping hand, it all means so much.

Feel free to reach out to me directly by email if you have any questions about this campaign or our products: kelsey@nvrnude.com

Thank you for your time, interest, and assistance in making this dream a reality!

Stay strong!


Sincerely,

 

Kelsey Merkeley
 

NVR NUDE — Because with Jewellery You Never Are!

Balancing the flirtatious with the functional, our jewellery strikes an accord. NVR NUDE is elegantly timeless, yet modern — with a splash of signature quirk. Our jewellery favours the fresh, cherishes the chic, and delights in the delicate. NVR NUDE is bold, unapologetic, and powerful. Just like the woman wearing it.

The creation of each NVR NUDE piece is a sensual and intuitive undertaking, in which each microscopic detail is honed by meditative attention. Our entire process is one of reverence — right from the first pencil sketches, to the finesse of each piece of jewellery being finished by hand. Guided by an appreciation for texture and a penchant for fun, we use a wide array of production techniques that blend both ancient and modern technologies.

Jewellery holds what we cherish the most. It can be the carrier of your connection to a special person, place, season of life — or even a secret memory that’s yours alone.
 
NVR NUDE is designed to be worn with your best dress and a glass of bubbly, or with your favourite jeans while strolling in the sunshine and holding hands. Whether your day is bustling and busy, or relaxed and laid-back, your NVR NUDE piece will offer it an extra sip of fun and a sparkle of charm. It’s an invitation to feel at ease, at home, and gorgeous in your skin.
 
So flirt with your surroundings, and let each step be a love note to the world. Feel enchanted by all of it, and wear a memento that celebrates your unique way of being here.
 
 

Love Jewellery? So do we!

Jewellery making is a story that is timeless and contemporary.

Human beings have, for as long as we have existed, crafted and created art and artifacts – this shared experience transcends culture and time: it is, simply and centrally, who we are and one of the things we do.

For those with either the skill to make it or the wherewithal to buy it, adornment is, and forever has been, a quintessential expression of individuality.
 
NVR NUDE was founded on a fascination for quality craftsmanship and the human experience of adornment. Understanding that jewellery can be the talisman of our most treasured memories, NVR NUDE harmonizes modern artistry with an immaculate sense of nostalgia.
 

COVID 19

Working exclusively in a bespoke — one of a kind — goldsmithing business is fraught with challenge in the best of times, considering the present social and economic circumstances due to COVID 19, prospects are even more daunting.  However, the ability to adapt to an evolving and, at times, all too rapidly changing world, is fundamental to being a fully informed and well-rounded artist and businesses owner.

Faced with the option of giving up or pivoting our direction — we chose the latter.

The creative production of a jewellery collection utilizes repetitive techniques, that become less cost-prohibitive over time for both the producer and the end customer. Adjusting NVR NUDE's product offerings to include a fine jewellery collection is intended to attract the interest of buyers otherwise dissuaded by the much higher cost associated with custom jewellery.

Structuring this BoostR campaign as a pre-sale, also allows us to learn more about the products our customers want and love, which enables us to design and build our future business around you!

Proving supporters of this campaign with the unique opportunity to pre-order from a special selection of NVR NUDE's first collection is our way of spreading a little bit of beauty and joy during these difficult times (please remember that these are promotional prices that are subject to change on NVR NUDE's official website.)

PROUDLY CANADIAN

We conceptualize, design, and prototype each piece from our jewellery collection(s) in our Calgary studio and work with leading Canadian suppliers and contracted Master Goldsmiths and Manufactures to ensure that our unique fine jewellery is accessible without compromising on quality.

Staying true to the integrity of our product, we use 100% recycled metals and conflict-free diamonds that are qualified by, The Kimberley Process, Certification Scheme (United Nations General Assembly Resolution 55/56, 2003).

Our core value is to evoke surprise and delight with our jewellery, to spark joy, every time you slip yours on. We believe that when you wear NVR NUDE, you are wearing a statement that celebrates and expresses the moments and milestones of your life.

Why does NVR NUDE need 15k?

This BoostR campaign was created to help with the costs associated with completing and producing the first collection of NVR NUDE jewellery and getting it online for you all to see!

These costs include:

  • Creating and printing CAD designs / prototype sampling
  • Casting first editions of new designs
  • Making silicon moulds of each design
  • Purchasing metal and stones
  • Taking professional product and editorial shots (on and off models) — models, hair and makeup, photographer, props
  • Finalizing the website and online e-commerce shop

The collection includes approximately 40 designs, with at least 10 designs that are customizable to each customer's unique style and preference.

Objectives, Timeline, Future Goals

Objectives

Over the next five months and with the support of this ATB BoostR campaign, we plan to:

·       Finish designing and begin production of 40 new designs

·       Photograph the production line – on and off models

·       Finish writing product descriptions and loading images for e-commerce part of website

·       Launch e-commerce store on website

·       Market the new line through new and existing channels

Timeline*

June 2020 – July 2020

·       Launch ATB BoostR campaign

·       Order metal and stones, and begin production on orders received via BoostR campaign

·       Continue working on e-commerce site and writing content for NVR NUDE products

August – September 2020

·       Complete production on orders received through BoostR campaign

·       Begin mailing out rewards received from campaign

·       Continue building e-commerce store and finish writing content for NVR NUDE products

October 2020

·       Book photographer, models, and hair/make-up artist

·       Shoot product on and off models

·       Begin to build anticipation for e-commerce store launch

·       Upload images to website

November 2020

·       Official launch of completed e-commerce shop on the NVR NUDE website

Future Goals

As we are in the start-up phase of our business, step one is building a foundation to expand the NVR NUDE brand. Our current goal is sustainability not scale. With that in mind, our future goal is to establish a multi-function studio: part workshop and part gallery —a working and exhibition space that will offer support to recent graduates of AUArts and local jewellery artists. Travel to take workshops and attend residencies will be subsequent strategic steps to extend practical experience and build skills which we can incorporate into the culture of our studio.

*Please note that this timeline is subject to change, depending on COVID 19 restrictions. As an example, it may not be possible to work with photographers, models, and hair and makeup as early as October 2020.

Also, as this will be NVR NUDE's first time producing work at a larger scale, please be patient with us if there are any delays with your jewellery items, we will most definitely keep you updated on the progress of your pieces.

Reward Based Giving

This campaign invites you to support NVR NUDE by simply giving to the cause and also offers the unique opportunity to pre-order from a special selection of NVR NUDE's first collection before it launches (please remember, as a small token of appreciation we are able to offer discretionary pricing to campaign supporters which will not be available on the NVR NUDE website).

Please check out the exciting rewards NVR NUDE is offering for this campaign at the top of this page and again, feel free reach out if you have any questions: kelsey@nvrnude.com

Thank you!

Meet the Team

Kelsey Merkeley

Kelsey Merkeley

Founder + Designer

Kelsey Merkeley is the internationally-recognized and award-winning designer, goldsmith, and creative leader behind NVR NUDE. Her work is a form of play, and a celebration of the materials around her that she’s continually inspired by. Moonlight in a freshwater pearl; the sweet smell of lilac. A snap of colour reflecting in a gemstone’s perfect facet. A flirtatious glance; a good, hearty laugh. These everyday observations inform each piece of jewellery that Kelsey brings to life. A reader, researcher, and traveller by nature, Kelsey weaves a rich and eclectic tapestry of cultures and teachings into her work. She has lived, worked, and studied in Mumbai, Bangkok, London, Los Angeles, Florence, New Zealand, Kenya, and Canada, to name a few, and has learned from some of the world’s most renowned craftspeople and prestigious jewellery institutes. After a decade of involvement at the forefront of influential jewellery and gem industries, Kelsey intimately knows her craft. Understanding that jewellery can be the talisman of our most treasured memories, Kelsey balances her modern artistry with an immaculate nostalgia. Even as a child, she was inspired by her vibrant grandmother, whose layers of extravagant jewellery were a declaration of the elegance that comes from courageous individuality. Kelsey synthesizes her skillful expertise and inspired vision to create avant-garde work that finds richness in simplicity, and decadence where it matters most.
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Nouha Ezzine

Nouha Ezzine

Marketing Specialist

My name is Nouha Ezzine and I am in my third year of the BBA program at Mount Royal University, majoring in Marketing with a minor in Finance. I am fascinated by the diversity and complexity of the marketing industry and am immensely grateful for this opportunity I have to work alongside a start-up business, while gaining valuable marketing knowledge that I will apply to my future endeavours. This experience has exposed me to the hard work, dedication, and resilience required to start and run a business, and I look forward to working with Kelsey Merkeley to take NVR NUDE to the next level.

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Jun 6, 2020
Project launched

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