SKIP the BIGBox

ATB Business
Edmonton

C$10,900

C$10.9K
C$900
Funded Of C$10,000 Goal
109% Raised
ATB Business Category
For Profit Type
0 Time left

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Funding Helper

Funding Helper

Pledge: C$50.00
You receive a Kudos Badge to get involved in the Kudos – Dare to Be Local contest. The Prize is a basket of local cheeses, your choice of wine or coffee, organic local chocolate, and our signature SmileBox. The basket has a value of $225.00
You receive a Kudos Badge to get involved in the Kudos – Dare to Be Local contest. The Prize is a basket of local cheeses, your choice of wine or coffee, organic local chocolate, and our signature SmileBox. The basket has a value of $225.00
Pledge: C$50.00
Estimated Delivery: 2021-03-12
4 of 200 Boosted
Thumbnail of: Funding Member or Advocate

Funding Member or Advocate

Funding Member or Advocate

Pledge: C$300.00
- You are rewarded a three-month membership or advocate position in SKIP the BIGBox program (a value of $885). - You are featured in every SmileBox in the LIFTtheLid publication. - On your behalf, we send out a SmileBox to a customer of your choice each month. - A great way to try out our program.
- You are rewarded a three-month membership or advocate position in SKIP the BIGBox program (a value of $885). - You are featured in every SmileBox in the LIFTtheLid publication. - On your behalf, we send out a SmileBox to a customer of your choice each month. - A great way to try out our program.
Pledge: C$300.00
Estimated Delivery: 2021-05-03
13 of 20 Boosted
Thumbnail of: Funding Friend

Funding Friend

Funding Friend

Pledge: C$100.00
You will receive one of the first SmileBoxes we will be delivering. There is also a Kudos badge inside for the Kudos – Dare to Be Local contest to win a gift basket filled with local goods, valued at $225
You will receive one of the first SmileBoxes we will be delivering. There is also a Kudos badge inside for the Kudos – Dare to Be Local contest to win a gift basket filled with local goods, valued at $225
Pledge: C$100.00
Estimated Delivery: 2021-05-03
3 of 100 Boosted
Thumbnail of: Shop local enthusiastic

Shop local enthusiastic

Shop local enthusiastic

Pledge: C$25.00
If you love what we are doing to support local independent businesses and you'd like to show your support without a reward, we appreciate you and thank you. To make a contribution in any amount you like, select the option to the right - Boost without a Reward.
If you love what we are doing to support local independent businesses and you'd like to show your support without a reward, we appreciate you and thank you. To make a contribution in any amount you like, select the option to the right - Boost without a Reward.
Pledge: C$25.00
Estimated Delivery: 2021-03-15
0 of 100 Boosted

Make a boost without a reward

Thank you so much for supporting us! We'll share our progress and news with you!
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Campaign Description

SKIP the BIGBox is a new venture whose purpose is to support and promote local businesses and provide consumers with an avenue to easily find local businesses and the products and services they are looking for. We encourage our funding helpers, friends, members and sponsors to assist us by helping to fund the development of the SKIP the BIGBox Mobile App, giving shoppers the ability to search for local businesses and the products and services they want, and our member businesses an affordable avenue to connect with mobile users.

Let's Support Local Independent Businesses Together

Our business community in Alberta is resilient, creative and above all, committed to the communities we serve.  We were­ hit hard with the economy, and Covid-19 has proven to be the Grinch of the century.

Since the pandemic began, Darla and I observed how so many companies were personally affected. We saw local businesses closing up shop. We saw companies that didn’t have a strong online presence being overlooked while people stood in line at the big box stores.

Our own careers were affected too, fuelling our commitment to do something positive. After 14 years working with a not-for-profit, raising funds for children with disabilities, Darla and several of her co-workers received their lay-off notices in 2020. My company, Madsen Avenue had to make big changes too and with a heavy heart, I laid off my team.

Together we did what resilient entrepreneurs do. Darla and I focused on the positive, and researched possibilities while watching from the side-lines as our fellow businesses across the province made the most of what would be an incredibly challenging year. 

Meanwhile, the #Shoplocal movement was gaining momentum. Several groups came together to support each other, pop up stores promoted local, and many retailers supported local artisans, it was heartwarming and encouraging.

Apps and websites existed pre-Covid, where people could buy products and have food delivered. What we found to be missing with any promotions were the people behind the products, their stories and an engaging way to foster connections between merchants and their customers, connections that build long-term relationships.  

This is where our idea really took root. wink

When We Support Local, We Build Community

When you walk into a local, independent business where the owner takes the time to greet you, learn more about you and make a connection, or wrap your purchase just so, the transaction becomes an experience to remember. It's the feel-good moment that brings you back, time and again.  Alberta is rich in entrepreneurial spirit with so many local businesses in our community that deserve to be patronized, promoted and shared.

SKIP the BIGBox focuses on the people behind the business and their stories, connecting them to their audience.  Our goal is to create “First of Mind Awareness” so our members are the first choice when their audience is looking for products and services they offer.

When we support local, we strenghten community and foster long term relationships. At Skip the BIGBox we've created  a unique and fun way for our members to say thank you and re-engage with their customers on a monthly basis with our signature SmileBox.

How the SmileBox Works

On behalf of our members, a SmileBox is delivered to a customer of their choice on a monthly basis. The SmileBox contains keepsakes, original art, locally crafted chocolates, our Lift the Lid miniature publication, a Kudos Badge, and an IOU supplied by the member to encourage the customer to redeem on a return visit. 

Each item in the SmileBox is designed to brighten the recipient's day and provide our members with a fun way to say thank you to their customers. The monthly SmileBox themes are designed for maximum feel good moments.  smiley

I’m sure you will agree, we can all use more feel-good moments, more smiles and greater connection.

We are grateful for your contribution and your commitment to support local. Thank you!

Dare to Be Local - #ShopLocal

Shauna & Darla

SkiptheBigBox.com

Meet the Team

Shauna Madsen

Shauna Madsen

Partner

Shauna has been an entrepreneur since 1989, having launched seven diverse businesses.  She has unlimited stories and lessons to share with clients she's been coaching and mentoring since 2009 with her company Madsen Avenue. She is excited to share her skills as a branding and marketing specialist with the members of Skip the BIGBox, and help them achieve thier goals. Shauna's passions include writing, painting, sculpting and fullfilling her role as a rockstar Grandma.

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Darla Zuk

Darla Zuk

Partner

Darla is the brains and bronze behind Prestige Event Planning, with two decades in event management, having orchestrated successful conferences, trade shows, and fundraisers for not-for-profit. She has connected women in business through her signature events and won a publishing award for a business profile magazine in Calgary, Alberta. Darla love pets, people and promotions, not necessarily in that order.

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Jan 29, 2021

Humpday with Shauna and Darla

We launched our weekly Wednesday video broadcast in January to raise awareness of Skip the BIGBox and the ATB BoostR Crowdfunding campaign.  We are joined by our mascot, Carmen Chumps (with two humps) who seems to be collecting wardrobe pieces from our local members. 

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Jan 17, 2021
Project launched

FAQs

How does the subscription membership work?

We have four Membership Tiers with a variety of benefits:

Tier #1 Try it on Campaign Includes:

  • SmileBox delivered to your chosen client each month
  • Dedicated website profile page with photos, social media links and backlinks to your website.

Tier #2 Dip Your Toe Campaign Includes:

  • SmileBox delivered to your chosen clients every month
  • Dedicated website page with backlinks
  • Introduction interview branded video, your story and contact info
  • Inclusion on our social channels and member promotions

Tier #3 Make Your Mark Campaign Includes:

  • Everything included in Dip Your Toe Campaign
  • Additional SmileBox (2 each month)
  • Featured as Member of the Week
  • Page feature in LIFTtheLID* 

Tier #4 Impact Campaign Includes:

  • Everything included in Make Your Mark Campaign
  • An additional SmileBox (3 each month)
  • Your specials/promotion featured on social channels, broadcasts
  • Two annual features in LIFTtheLID

​LIFTtheLID is a mini-publication included in the SMILE Box featuring members, comical and insightful information, contest announcements and more.

Can any type of business be a member?

We review all applications and vet our potential members to maintain the quality of our program. There are business models that are not suited for SKIP The BIGBox. To learn more or apply for membership, please refer to our member benefits page on our website. www.SkiptheBigBox.om

How does the SmileBox Work?

Each month a SmileBox is delivered to a customer of a member's choosing. This gives the member an opportunity to run a contest, a survey or their own creative way of choosing a customer.  The member sends us the customer name and address along with the description of a give-away they would like included in the SmileBox as an IOU.  We look after the IOU card and add it with the other SmileBox items nd ship the package on behalf of the member. Depending on the monthly themese, the contents change and includes keepsakes, inspirational or funny messages, original art, locally crafted chocolates and treats, LIFT the LID miniature publication and items designed to create a smile or a giggle. 

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